{"product_id":"clay-lead-scoring-enrichment-workflow-to-zoho-crm-smartlead","title":"Clay Lead Scoring \u0026 Enrichment Workflow to Zoho CRM + Smartlead","description":"\u003ch3\u003eClay-to-Zoho lead scoring + enrichment + Smartlead routing—automated in n8n\u003c\/h3\u003e\n\u003cp\u003eThis n8n workflow receives prospect rows from \u003cb\u003eClay\u003c\/b\u003e, automatically \u003cb\u003escores and tiers leads (A\/B\/C\/Reject)\u003c\/b\u003e, enriches only the qualified A\/B prospects (via \u003cb\u003eApollo\u003c\/b\u003e), \u003cb\u003everifies emails with MillionVerifier\u003c\/b\u003e, then \u003cb\u003eupserts eligible leads into Zoho CRM\u003c\/b\u003e and sends verified A\/B prospects into \u003cb\u003eSmartlead\u003c\/b\u003e campaigns. It can also post a run summary to a team webhook.\u003c\/p\u003e\n\n\u003ch3\u003eWhat this workflow does\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cb\u003eReceives prospects\u003c\/b\u003e from a Clay HTTP API webhook (or uses built-in demo prospects via a manual trigger).\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eNormalizes and scores\u003c\/b\u003e each row into a consistent prospect record, deriving seniority\/persona and calculating a \u003cb\u003efit score\u003c\/b\u003e, \u003cb\u003etier (A\/B\/C\/Reject)\u003c\/b\u003e, \u003cb\u003erecommended action\u003c\/b\u003e, and in-run duplicates.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eEnrichment selection\u003c\/b\u003e: enriches only \u003cb\u003eA\/B prospects missing an email\u003c\/b\u003e, prioritized by highest score and limited by an \u003cb\u003eenrichment budget\u003c\/b\u003e.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eApollo enrichment\u003c\/b\u003e: enriches via \u003cb\u003eApollo people\/match\u003c\/b\u003e (or uses a demo enrichment fallback when applicable).\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eEmail verification\u003c\/b\u003e: verifies emails for non-duplicate A\/B prospects using \u003cb\u003eMillionVerifier\u003c\/b\u003e. If no verifier key is provided, it marks emails as unverified and holds anything not confirmed as deliverable.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eRouting + CRM sync\u003c\/b\u003e:\n    \u003cul\u003e\n      \u003cli\u003e\n\u003cb\u003eZoho CRM\u003c\/b\u003e: upserts A\/B\/C prospects with non-invalid emails.\u003c\/li\u003e\n      \u003cli\u003e\n\u003cb\u003eSmartlead\u003c\/b\u003e: sends only \u003cb\u003everified A\/B prospects\u003c\/b\u003e into their tier’s Smartlead campaign.\u003c\/li\u003e\n      \u003cli\u003eHolds others with \u003cb\u003ereasons\u003c\/b\u003e.\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eRun summary\u003c\/b\u003e: builds tier counts and tracks credit usage, then posts the summary to an incoming webhook.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eUse cases\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eSaaS teams scoring Clay leads and syncing only qualified prospects to \u003cb\u003eZoho CRM\u003c\/b\u003e.\u003c\/li\u003e\n  \u003cli\u003eAutomation engineers building a \u003cb\u003everified-enrichment pipeline\u003c\/b\u003e before outreach in \u003cb\u003eSmartlead\u003c\/b\u003e.\u003c\/li\u003e\n  \u003cli\u003eOperators controlling enrichment and verification costs with budget caps and held-reason logging.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eTechnical details\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cb\u003en8n nodes\u003c\/b\u003e: if, code, merge, webhook, sticky note, http request.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eIntegrations\/services\u003c\/b\u003e: Clay (HTTP API webhook), Apollo (people\/match enrichment), MillionVerifier (email deliverability verification), Zoho CRM (Leads upsert), Smartlead (tier-based campaign push), optional incoming webhook for run summaries.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"N8N Commerce","offers":[{"title":"Default Title","offer_id":46114640396467,"sku":"N8N-20022","price":60.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0749\/6279\/6723\/files\/sMNIiqY8HeVrrVIYpWooO_KsZGGPkx.png?v=1790586474","url":"https:\/\/buyflowscripts.com\/products\/clay-lead-scoring-enrichment-workflow-to-zoho-crm-smartlead","provider":"N8N Commerce","version":"1.0","type":"link"}