{"product_id":"n8n-workflow-qualify-inbound-leads-with-gaffa-hubspot","title":"n8n Workflow: Qualify Inbound Leads with Gaffa + HubSpot","description":"\u003ch3\u003eInstantly qualify inbound leads by enriching form submissions with Gaffa and HubSpot\u003c\/h3\u003e\n\u003cp\u003eThis n8n workflow captures new inbound leads from an \u003cstrong\u003en8n Form\u003c\/strong\u003e, checks whether the lead already exists in \u003cstrong\u003eHubSpot\u003c\/strong\u003e, then uses \u003cstrong\u003eGaffa\u003c\/strong\u003e to extract company details from the submitted website—so your CRM only gets \u003cem\u003equalified\u003c\/em\u003e contacts and follow-up tasks.\u003c\/p\u003e\n\n\u003ch3\u003eWhat this workflow does\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eReceives a new submission\u003c\/strong\u003e from an \u003cstrong\u003en8n Form\u003c\/strong\u003e (first name, last name, work email, and company website).\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eDeduplicates in HubSpot\u003c\/strong\u003e by searching for an existing contact with the submitted email; if found, the workflow \u003cstrong\u003estops\u003c\/strong\u003e.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eEnriches with Gaffa\u003c\/strong\u003e by loading the company website and extracting: company name, industry, what they sell, and whether they match your \u003cstrong\u003eideal customer definition\u003c\/strong\u003e.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eQualifies the lead\u003c\/strong\u003e:\n    \u003cul\u003e\n      \u003cli\u003eIf the website is successfully read and the company matches: creates\/updates the HubSpot contact and sets lead status to \u003cstrong\u003eOPEN\u003c\/strong\u003e.\u003c\/li\u003e\n      \u003cli\u003eIf it doesn’t match: creates\/updates the contact and sets lead status to \u003cstrong\u003eUNQUALIFIED\u003c\/strong\u003e.\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eCreates follow-up tasks\u003c\/strong\u003e for \u003cstrong\u003eOPEN\u003c\/strong\u003e leads by adding a \u003cstrong\u003eHubSpot task\u003c\/strong\u003e assigned to your specified owner, including context from the website extraction.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHandles failures gracefully\u003c\/strong\u003e: if the website can’t be read or company details are missing, it creates\/updates the contact with lead status \u003cstrong\u003eNEW\u003c\/strong\u003e and creates a \u003cstrong\u003eHubSpot review task\u003c\/strong\u003e explaining what failed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eUse cases\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eSaaS teams qualifying inbound leads from a web form without manual research.\u003c\/li\u003e\n  \u003cli\u003eAutomation engineers standardizing lead scoring based on publicly available website content.\u003c\/li\u003e\n  \u003cli\u003eCRM operators keeping HubSpot contact creation consistent with deduplication and task routing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eTechnical details\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eNodes \/ tools used\u003c\/strong\u003e: \u003ccode\u003eform trigger\u003c\/code\u003e, \u003ccode\u003eif\u003c\/code\u003e, \u003ccode\u003eset\u003c\/code\u003e, \u003ccode\u003ehubspot\u003c\/code\u003e, \u003ccode\u003esticky note\u003c\/code\u003e, and \u003ccode\u003e@gaffa-dev\/n8n-nodes-gaffa\u003c\/code\u003e (Gaffa community node).\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRequired setup\u003c\/strong\u003e:\n    \u003cul\u003e\n      \u003cli\u003eInstall \u003ccode\u003e@gaffa-dev\/n8n-nodes-gaffa\u003c\/code\u003e and add a \u003cstrong\u003eGaffa API credential\u003c\/strong\u003e.\u003c\/li\u003e\n      \u003cli\u003eCreate a \u003cstrong\u003eHubSpot private app access token\u003c\/strong\u003e (app token) with permissions to read\/write \u003cstrong\u003econtacts\u003c\/strong\u003e and create \u003cstrong\u003eengagements\/tasks\u003c\/strong\u003e.\u003c\/li\u003e\n      \u003cli\u003eUpdate \u003cstrong\u003eSettings\u003c\/strong\u003e for your ideal customer description and the \u003cstrong\u003eHubSpot owner\u003c\/strong\u003e.\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"N8N Commerce","offers":[{"title":"Default Title","offer_id":46217918644403,"sku":"N8N-20831","price":43.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0749\/6279\/6723\/files\/d8si8hSxfFdQ81EynYWIO_aEKYbfgY.png?v=1791882997","url":"https:\/\/buyflowscripts.com\/products\/n8n-workflow-qualify-inbound-leads-with-gaffa-hubspot","provider":"N8N Commerce","version":"1.0","type":"link"}