Automate Referring Domains Tracking with Google Sheets & n8n

Transform your SEO link-building strategy with this powerful n8n workflow that automatically tracks new and lost referring domains across up to 1000 target domains simultaneously using DataForSEO and Google Sheets integration.

What this workflow does

This automated workflow streamlines bulk referring domain analysis by connecting your Google Sheets with DataForSEO's powerful backlink API. On each manual trigger, the workflow reads your target domains from a designated Google Sheet and sends them as a batch request to DataForSEO's Bulk New & Lost Referring Domains endpoint. The system processes up to 1000 domains, subdomains, or pages in a single API call, retrieving comprehensive data on referring domain changes. By default, it analyzes the past month's data, but you can customize the date range to cover any period within the last 365 days. Once processing is complete, all results are automatically mapped back to corresponding rows in your spreadsheet.

Use cases

• SEO agencies monitoring client portfolio performance across multiple domains
• Digital marketers tracking competitor backlink acquisition and losses
• Link-building specialists measuring campaign effectiveness and domain authority changes
• SaaS operators monitoring referring domain health for multiple product websites
• Enterprise SEO teams conducting bulk domain analysis for strategic decision-making

Technical details

Built with essential n8n nodes for reliable automation:

• Manual Trigger - Initiates workflow on-demand
• Google Sheets integration - Reads target domains and writes results
• DataForSEO API nodes - Processes bulk referring domain requests
• Split/Aggregate nodes - Handles batch processing efficiently
• Sticky notes - Workflow documentation and guidance

Perfect for SEO professionals and digital agencies who need scalable, automated referring domain tracking without manual data processing. This workflow eliminates time-consuming manual checks while providing comprehensive backlink intelligence for informed SEO strategy decisions.