Monitor Reddit Brand Mentions & Get Lead Alerts in Slack with Apify

Monitor Reddit Brand Mentions & Get Lead Alerts in Slack with Apify

Stop scrolling Reddit for brand signals. This n8n workflow checks Reddit every six hours for your brand and competitor keywords using Apify, filters real mentions, and sends qualified lead alerts straight to Slack—no Reddit API app or OAuth required.

What this workflow does

1. Runs on a schedule (every 6 hours) or can be triggered once manually to test.
2. Configure your tracking in the single editable node: keywords, channels/subreddits, negative keywords, lookback window, and delivery targets.
3. Search Reddit via Apify using the Apify Reddit Lead Scraper. Matching posts and comments are retrieved, capped at $0.50 per run.
4. Skip already-seen threads with Skip Already-Seen Mentions so each thread URL is alerted only once across executions.
5. Filter relevant mentions using Filter Relevant Mentions to keep items with a real keyword hit in the title or body, and exclude posts from your own Reddit account.
6. (Optional) Score buying intent with AI: Score Buying Intent with AI is disabled by default and uses OpenAI to label whether alerts should be sent (e.g., leads, questions, complaints).
7. Send the alert to Slack. Delivery to email and Discord is also included (enable whichever you use).

Use cases

• Get notified in Slack when prospects mention your SaaS, ask questions, or complain on Reddit.
• Track competitors and respond faster to threads where alternatives are being discussed.
• Recruiting/PR monitoring: spot brand sentiment changes by keyword and subreddits over time.
• Support escalation: route high-signal mentions to your team without manual Reddit searches.

Technical details

• Apify integration via Apify API key (free to get at console.apify.com → Settings → Integrations).
• n8n nodes used include: slack, gmail, discord, filter, plus supporting nodes such as set and sticky note.
• Deduplication and keyword-based relevance filtering ensure actionable Reddit brand mentions.