n8n AI Sales Demo Briefing: HubSpot + Web Research + Gemini

Turn demo bookings into instant AI sales briefings—automatically

This n8n workflow receives your demo booking webhooks, enriches them with HubSpot history and lightweight web research, then uses Google Gemini to generate a Slack-formatted sales briefing. The briefing status and AI output are logged to Google Sheets for easy tracking.

What this workflow does

• Receives a POST webhook at /demo-booking with demo booking details (e.g., name, email, company, stated_problem, booking_time, and optional website/job_title/phone).
• Validates required fields and can optionally check a shared secret header.
• Deduplicates repeat bookings within a time window so the team doesn’t get spammed.
• Upserts the booking into Google Sheets (“Bookings” sheet), then waits briefly before enrichment.
• Enriches with HubSpot by email: retrieves deals, tickets, and recent engagements; creates a new HubSpot contact if one doesn’t exist.
• Performs lightweight web research using HTTP calls (e.g., DuckDuckGo snippets) and optionally fetches the company website via r.jina.ai.
• Generates an AI briefing using Google Gemini from the compiled booking + HubSpot + research context.
• Posts the briefing to Slack, logs the briefing status and AI output to Google Sheets, and returns a JSON success response to the webhook caller.

Use cases

• Sales teams want a ready-to-use demo prep summary the moment a booking happens.
• SaaS operators need consistent lead context pulled from HubSpot plus public web signals.
• n8n users building AI-assisted outbound/inbound workflows with Slack notifications and audit logging.

Technical details

• n8n nodes/integrations: if, code, wait, webhook, Slack, HubSpot, plus HTTP requests for web research.
• Data logging: Google Sheets (“Bookings” sheet) tracks booking status and AI output.
• AI engine: Google Gemini generates a Slack-formatted sales briefing.